Jason Calacanis and Rae Lambert talk about community management

Aug 15, 2024

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25 mins

Here is great video of Jason Calacanis, known by many as the host of the All-In podcast, and Rae Lambert, co-founder of our portfolio company River, a platform designed to facilitate in-person meet-ups for online communities.

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They talk about the unusual and amusing origin story of River, in which Jason wanted to hire Rae to organise events for his podcasts but instead became the first investor in River, recognising that there was so much potential in what Rae's team could pull off.

Learn about

  • how Rae very cleverly got Jason's attention by inviting him to community events that she had organized around the All-In Podcast
  • why Luma works fine for one event but cannot help you when you organise fifty simultaneous events globally
  • how River's platform will expand to include a marketplace for event-related roles like sponsors, speakers, photographers, and many other roles
  • how River protects the event organizers from third parties siphoning off their data
  • why are in-person meetups so important for increasing your brand awareness and community efforts.

The video starts at 0:40 minutes and is most enjoyable to watch. A true founder story!

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